Kohler Mira appoints new managing director

Craig Baker to take on lead role

Craig Baker

Kohler Mira has announced the appointment of Craig Baker as its new managing director.

Baker, who was previously deputy managing director, was appointed following a short-but-indepth process that involved both external applicants and internal candidates from across the Kohler global business.

He takes over the role from Liz Hazeldene, who stepped down last month.

Based in Cheltenham and Hull, Kohler Mira is one of the world leaders in bathroom design, made up of three market-leading brands: Mira Showers, Kohler UK, and Rada.

Baker said: “These are exciting times for Kohler Mira and I am delighted to lead our talented team as we take on the challenges ahead and continue to ensure that we maintain our marketing leading position.”

Baker began his career at Mira Showers as a design engineer over 20 years ago and has since occupied a number of roles.

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