BridgeHead Software makes senior sales appointment

Appointment of Tony Backhouse made as market opportunity in healthcare continues to increase

BridgeHead Software has appointed Tony Backhouse as senior account manager to drive the increased business opportunity in the UK healthcare space.

He will be responsible for developing new customer prospects in the north of the UK as well as managing existing NHS accounts in the region.

Backhouse said: “I am pleased to be joining a growing UK company and one that has an excellent reputation in the global healthcare technology sector.

The healthcare technology market is a very-exciting sector to be involved with. The rise of digital healthcare, NHS budget constraints, specific technology funding announced in the recent spending review, and the rate of technology innovation makes healthcare one of the most vibrant and dynamic markets today.

“BridgeHead Software has a clear vision for its technology roadmap based on listening to the needs of its customers and its unrivalled understanding of the healthcare data management space. With over 1,200 hospitals worldwide using its software, it has an excellent track record in storing, protecting and sharing healthcare information. I hope to be able to capitalise on all of those things and, in turn, be involved with improving patient care through effective use of technology.”

Tony Tomkys, vice president of UK & Ireland, added: “Tony brings with him considerable healthcare experience. He has successfully established healthcare practices at numerous technology companies. He has an astute understanding of our primary focus in the UK healthcare market and keenly understands our vision and technology.”

Before joining BridgeHead Software, Tony established the healthcare practice at Enterprise Content Management company, Synapps. Prior to that he held healthcare roles with OpenText and Logica, where he ran the largest outsourced ICT contract in the NHS at University College London Hospitals for five years.

In a further demonstration of expansion in EMEA, BridgeHead Software has also appointed Theo Fleming as internal sales associate. He brings with him 20 years of customer development experience and will be responsible for supporting BridgeHead Software as it continues to expand its customer base across the healthcare sector. Previously he was healthcare account manager at Cisco Systems.

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